Call for a challenge to gender bias and inequality

8 March 2021

This year’s International Women’s Day (IWD) takes place on 8 March with the theme of #ChooseToChallenge.

The Day is celebrated and supported globally by industry, governments, educational institutions, community groups, professional associations, women's networks, charities and non-profit bodies.

Now over 100 years old, the Day celebrates the social, economic, cultural, and political achievements of women. It also marks a call to action for accelerating women's equality.

“A challenged world is an alert world,” the organisers said. “Individually, we're all responsible for our own thoughts and actions — all day, every day. We can all choose to challenge and call out gender bias and inequality. We can all choose to seek out and celebrate women's achievements. Collectively, we can all help create an inclusive world.”

They are urging people to take pictures of themselves striking the “Choose To Challenge pose” (with one arm raised) and to share these on social media using #ChooseToChallenge #IWD2021 to encourage further people to commit to “helping to forge an inclusive world”.

Full details of the Day can be found at

This includes access to resources including posters and information on how to run IWD activity. There is an IWD for Schools section and guidance on how to use the IWD logo.

The Day is seen as a perfect opportunity to get involved in forging women's equality in the workplace. However, for the rest of the year, it supports “Prime Employers for Women” for organisations with a continuous focus on diversity and inclusion as part of their values.

For more information, see